Education Business News Site Launched By QED and The Heller Reports
Leading Education Business e-Newsletters from The Heller Reports Gain Web Home Called “B2E News Alert”
Denver, CO (April 3, 2008) — Education business and school leaders will have industry news at their fingertips tomorrow on “B2E News Alert,” a new online news hub for the education industry provided by The Heller Reports and Quality Education Data (QED®), a leading education market research and database firm, and a wholly owned subsidiary of Scholastic, the global children’s publishing, education and media company.
“B2E News Alert” will become the Web home for QED/The Heller Reports News Alert, which provides trusted weekly e-newsletters covering the latest education business news. The new site will contain free news about product launches, business trends, legislative issues, and education executive moves, and will include a searchable news archive. “B2E News Alert” uses press releases and other news resources as sources for its content, and includes weekly columns and analysis from the editor.
“For close to 20 years, The Heller Reports has provided up-to-date news about the education industry and has grown into a trusted information source for education executives,” said Nelson Heller, the founder and president of The Heller Reports. “By launching ‘B2E News Alert,’ we can make education business news accessible to our readers – anywhere, anytime.”
“We’re pleased to add this exciting education business news site to the package of services QED provides to education marketers,” said Andy Lacy, President of QED. “People for years have depended on The Heller Reports newsletters to help them stay on the cutting edge of the industry. “B2E News Alert” will be the true online news hub for the education business world.”
About QED®
Established in 1981 and headquartered in Denver, Colorado, QED is a leading provider of marketing services for K-12 and higher education businesses. QED provides comprehensive mailing lists, data analytics, market research, and creative services solely for the education market. QED Inc. is a wholly owned subsidiary of Scholastic Inc., the global children's publishing, education and media company. QED's National Education Database™ provides comprehensive access to U.S. and Canadian educational institutions and is the core data resource that supports all QED products and services, including custom education market research, database design and annual research reports tracking critical educational trends. QED compiles the National Registry of Teachers by Names, a database of over 4.3 million educators by name, verified annually at the school building level. The Company also publishes The Heller Reports news publications and produces the annual EdNET conference to help education businesses stay current on market trends.
About Scholastic
Scholastic Corporation (NASDAQ: SCHL) is the world’s largest publisher and distributor of children’s books and a leader in educational technology and children’s media. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs and school-based book fairs, retail stores, schools, libraries, television networks and the Company’s Internet Site, www.scholastic.com.
To get the latest education business news visit the new “B2E’ news site.
Contacts:
Scholastic
Tyler Reed
212-343-6427
treed@scholastic.com