NEW YORK — July 18, 2011 — Scholastic Media, a division of Scholastic Inc., the global children’s publishing, education and media company, today announced a new addition to its award-winning and best-selling I SPY™ interactive franchise with the release of I SPY ™ Castle for the Nintendo DS™. I SPY™Castle will take gamers on an riddle-, puzzle- and brainteaser-filled exploration through a legendary castle. It will be available at retail this fall for $19.99.

"In its 20th anniversary year, I SPY continues to attract new fans based on its brilliant approach to seek and find," said Deborah Forte, President of Scholastic Media and Executive Vice President of Scholastic Inc. "We are excited to once again bring I SPY to the Nintendo DS to ensure fans can 'play' I SPY on a dynamic platform."

In I SPY Castle, fans uncover the fantastical story of an intriguing castle while playing 36 I SPY riddles set against 12 photo realistic and visually stunning castle scenes. 12 mini-games are hidden among the riddles and three logic puzzles unlock additional new rooms of the castle. Players can collect objects to solve puzzles, unlock rooms and complete riddles, and hint features assist players in finding the most challenging objects. The game is being distributed by Cokem International.

Since the first I SPY book, written by Jean Marzollo with photographs from Walter Wick, was published by Scholastic in 1991, the program has expanded to include 42 million books in print. Scholastic Media has developed the property into a best-selling global franchise – including an Emmy Award-winning television series that airs on HBO Family in the U.S. and has been sold in 31 countries worldwide. In addition to Nintendo DS™, the best-selling I SPY interactive franchise includes product offerings on other platforms including Wii™, Leapster, Leapster2, Leapster Explorer DS ™, and LeapFrog’s Tag Learning System, as well as apps for iPod touch®, iPhone® and iPad®.

For more information on I SPY please visit www.scholastic.com/ispy. For more information about Scholastic, please visit the media room at mediaroom.scholastic.com.

For more information, review copies, and images please contact:

Meghan Newton Goodman Media International
mnewton@goodmanmedia.com
212-576-2700 x 245

John Michael Kennedy
Goodman Media International
jmkennedy@goodmanmedia.com
212-576-2700 x 243